Marketing Assistant - Seasonal
Company: Schlitterbahn Galveston
Location: Galveston
Posted on: March 10, 2023
Job Description:
Overview:
The Marketing & Communications Assistant will be responsible for
creating and implementing consumer marketing initiatives for
Schlitterbahn New Braunfels and Schlitterbahn Galveston. - This
position encompasses a wide range of marketing tasks.
Schlitterbahn's Marketing & Communications Assistant will build
comprehensive, multi-channel campaigns that include paid and
organic social media to drive audience and customer growth,
engagement, and retention. -They will also be tasked with helping
in the design, production and installation of in-park signage and
promotional communications via eCommerce, web, and mobile. The
candidate will also assist with public relations efforts by writing
press releases and news pitches, as well as on-site media event
production. The candidate will support the planning and execution
of special events to help support community engagement . Candidate
must have effective communication and independent judgment required
to plan, prioritize, and organize a diversified workload. -This
position runs from April through October 2023.
Responsibilities:
- Writing: social media content, news releases, advisories,
blogs, internal articles, and key messages.
- Manage numerous social media accounts associated with
Schlitterbahn.
- Create dynamic new media content to share the stories of
Schlitterbahn, our associates and guests.
- Prepare various operational reports; keep records pertaining to
analytics of social media accounts.
- Assist with event preparations; including planning event
programing, coordination with teams inside the park to facilitate
event setup, ordering supplies and equipment while staying within
an assigned budget, and more.
- Attend and manage the execution of events. This includes day-of
event setup, facilitating event- specific programing for guests and
serving as a point-of-contact for external event partners.
- Create promotional elements for use in social media platforms,
website, and other digital marketing channels.
- Manage in-park digital display content. Request videos, design
graphics, and program content per the In-Park Signage
Calendar.
- Coordinate the production and installation of printed
signage.
- Take photos of park, events, etc. to build and update
assets.
- Maintain photo library. Edit, resize, and crop images for
various marketing content.
- Update website content and messaging based upon requests and
suggestions.
- Create, build, edit and manage bi-weekly Connections Newsletter
and other CRM communication.
- Update Content Calendar.
- Perform various other duties and responsibilities as required
and assigned.
- Be a liaison with internal departments on marketing/promotional
activities
Qualifications:
- Working towards an associate or bachelor's degree in
Communications, Marketing, Public Relations, Advertising, or
related field.
- Exceptional presentation and communication skills.
- Exceptional organizational and project management skills.
- Up-to-date experience with Windows-based Adobe Creative Cloud,
InDesign, Illustrator, Photoshop, and a working knowledge of
Microsoft Office Suite.
- Excellent writing skills with copyediting experience.
- Familiar with various audio/visual capture devices (cameras,
camcorders, smart phones, tablets).
- Experience in event planning and execution. Experience can
include internships and extracurricular activities/events.
- Exceptional interpersonal and customer service skills.
- Photography and content creation experience preferred.
- Work collaboratively in a team setting as well as
independently.
- Proficient in computer skills including Microsoft Office,
PowerPoint, Excel and email.
- Occasionally, willing to work flexible hours including
evenings, weekends, and holidays.
Keywords: Schlitterbahn Galveston, Galveston , Marketing Assistant - Seasonal, Advertising , Galveston, Texas
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